Team Information
SG Cares Giving Week is a movement that celebrates the spirit of giving – where individuals, leaders, businesses and non-profit organisations give and share their Time, Talent, Treasure and Voice to support any cause they are passionate about, in all ways big and small, to help us become a City of Good, a Singapore that cares.
By Apr/May 2023, the SG Cares Giving Week team will finalise the budget, KPIs, campaign/engagement strategy, and start outreach to partners. Concurrently, we will also kickstart campaign brief to creative/media agency to run integrated marketing campaign (website, digital, social media, content marketing, print, out-of-home, other marketing collaterals etc) to increase awareness for SG Cares Giving Week, and encourage/garner public’s participation.
As the movement grows, NVPC hopes that Giving gets embedded in our DNA and becomes part of our culture. It becomes our way of life, that we are inspired to give, even without being reminded to.
Work Scope
- Support in the creation of engaging marketing and promotional collaterals, including copywriting
- Assist in the management and liasing with media agencies and vendors for various campaign needs
- Support in the adaptation and production of campaign creatives and videos for various marketing channels, such as social media platforms, Out-of-Home and EDM
- Assist in social media planning, management and monitoring
- Liaising with partnerships team on delivering partner-related marketing collaterals
- Assist in the post-campaign efforts through content development, tabulation of campaign and partners’ efforts and overall evaluation
- General support in ad-hoc requirements
Opportunities
- Experience of working in a national-level campaign, reaching out to the public and larger community
- Gain a first-hand experience and develop knowledge in the areas of marketing, events, partnerships, stakeholder management and project management
- Improve skills in content creation, design and writing
- Develop effective communication skills and coordinating experience through liaising with various partners, stakeholders and vendors
- Develop insights and broaden knowledge of the social service sector and giving and philanthropy landscape in Singapore
- An exposure into various stakeholders ranging from corporate partners to government sector agencies, social service agencies, non-profit organisations and ground-up partners
Requirements
- An interest in the social service sector, social or community causes
- Good analytical skills with a creative eye or appetite for brainstorming
- Effective writing and communication skills
- Displays professionalism and commitment to work outcomes
- Ability to stay organised in a fast-paced environment
- A team player
- Skills in visual and video editing. Adobe Illustrator and/or Photoshop skills are required.
Internship Period
3-6 months, June 2023 to January 2024
